Empire Land Restaurant Group App
ROLE
UX | UI Designer & UX Researcher
DESCRIPTION
An app for a Restaurant Group based out of South-West Virginia. This group entails six restaurants all over the New River Valley.
TIMELINE
6 Months
YEARS
2022-2023
EMPIRE LAND RESTAURANT GROUP APP
Empire Land Restaurant Group in South West Virginia has six restaurants around the
New River Valley.
GOALS
Empire Land Restaurant Group employs of variety of people with different backgrounds ranging from college students looking to make a few extra dollars a week to aging locals who make a living in the industry.
THE PALN
My Roles
Build and manage an app from mockups to wireframes, to prototypes.
User Experience Design, User Research, Prototyping
Results
A soon-to-release app is projected to aid in a higher year-one overall revenue.
iOS app to be featured on Apple's App Store. Android App in development.
Wireframe
Mockup
User Flow
User Flow
The goal of the user flow was to generate a dynamic yet simple flow for the user to pick the items they want and purchase them. Dividing all items into categories allowed for a less chaotic and busy main page which acknowledged the user's desire to explore the items they are more interested in purchasing. If a user wants a taco, there is no need to force them to search through all the items.
As the user encompasses the app they can navigate with ease. The final page congratulates the user on completing the task and allows them to add their social media for a bonus within the app.
